Smith & Suita launches InstallFree, Inc. and Forrester Research names them “Hot Company to Watch in 2008”. Well-known industry consulting firm, Forrester, selects InstallFree for its Dynamic Desktop Computing technology, an innovative approach that seamlessly delivers applications to end-users across a wide variety of usage scenarios without the need to install software — users can now work anywhere without limitations.
Smith & Suita, along with Eminent Publishing Company, released four handbooks on how to get quoted, featured, interviewed, and published in the media. While addressed to lawyers and legal marketing professionals, the guides provide a practical “How To” for PR practitioners in any industry. Co-authored by Paula Levis Suita, the handbooks are available in both PDF and print from www.getgoodpress.com and are entitled:
- ”How to Get Quoted and Featured in the Media”,
- “How to Do the Interview”
- “Under Your Byline”
- “Three Essential Media Relations Tools”
Smith & Suita wins two PR News awards for achievement legal PR achievement and overall excellence
in media coverage as well as for outstanding legal feature.
The award recognized
S&S’s success in increasing the visibility of client,
Lowrie, Lando & Anastasi LLP, a Cambridge, MA-based intellectual
property law firm, at the time of its launch and during its first
year in business. A blue-chip panel of experts from the legal
and PR arena judged the entrants on strategy, creativity, execution
and return on investment. Read the release.
National Market Research Studies - Custom research can add value and help define measurement metrics. Review comprehensive research conducted by Smith & Suita.
“What Matters Most When Marketing in a Tough Economy?” Discover top activities and key tips for marketing including how budgets are allocated, how marketing plans change and percent of revenue spent on marketing. Download full report as pdf.
“Marketing Measurement and ROI: What Matters Most in Technology Companies?” Explore the most important concern facing successful senior marketing executives. Download full report as pdf.
Lifecycle Measurement™ provides
you with a methodical and measurable path that takes the guesswork
out of marketing planning and the ambiguity out of demonstrating
a return on investment. Read the article or contact us.
Smith & Suita
completes pro-bono PR to launch
Lawrence Reviviendo Gateway
Initiative (RGI) which drew more than 400 residents, mill
owners, non-profit participants, artists, government representatives,
educators and business executives among others for an event
unveiling
the results of nine months collaborative work. The Reviviendo
Gateway Initiative is the outgrowth of a combined vision
shared
by nonprofit organizations, residents, local businesses and city
government. |
